Evergreen—Dossier
Role
I directed this evergreen campaign for Dossier Parfum with the objective of creating a versatile library of assets independent of the marketing calendar. Facing the constraint of showcasing a high number of SKUs per image, I opted for a "slice-of-life" art direction. I styled the sets to create organic, lived-in environments where the abundance of products served the composition, turning a quantity constraint into a visual storytelling element.